Unequal Opportunity For Women s Workplace - 1334 Words

Unequal Opportunity For Women in Workplace According to Merriam Dictionary Unequal means, giving more advantages, power etc to some people and less to other people for unfair reasons. (Unequal, 2015) According to Covert, Bryce (2013), nearly 30% of the women population are facing discrimination and have reported against it. This data came out via the help of new poll data from the Center for American Progress and Elle Magazine. No matter where the women is, what her position is, she is most likely to face discrimination. According to the poll 30% of the women reported their discrimination, but what about the rest 70% are they discrimination free or not is still unknown. Many women tend to resign or prefer not to talk with anyone regarding the discrimination in the workplace. Discriminating and harassing women is one of the crooked practice in the society, that is still alive till today. Even the most educated men do follow this practice and believe they need to be paid more, because they are men. People may feel that they are bridging the gender gap, but the truth is not yet there is still a very long way to go and it is still not sure whether the gap can be bridged or not. Most of the women have a feeling of not treated in a right way. Is this just their psychological feeling or they are really in trouble can be a very interesting topic for research and survey. When it comes to public policy such as equal pay, paid sick leave, Paid time off or Paid maternity leave thenShow MoreRelatedGender Inequalities Of Workforce And Gender Inequality1594 Words   |  7 Pagesevident that women face far more significant barriers in the workforce than men do. A clear representation of this barrier is established by the gender pay gap, which is the difference in monetary amount received between a woman s and a man s average weekly earnings. The economy, as a social institution, is affected by gender and sex inequality. The idea of inequality in the workplace is central to explaining wage disparities and is a crucial factor that intervenes between a person s human capitalRead More`` Still Separate, Still Unequal `` By David Matthews Essay1579 Words   |  7 Pagesthe greatest social and economic privileges are granted only if the greatest social and economic benefits are granted to the most disadvantaged people. The articles, â€Å"Still Separate, Still Unequal† by Jonathan Kozol, â€Å"Rethinking Affirmative Action† by David Leonhardt, and Progress Made, but Science Still a Man s World: News by David Matthews, all illustrate how John Rawls’s principles are still not being realized today to their fullest extent. In Jonathan Kozol’s article, he demonstrates how theRead MoreFInal Paper1429 Words   |  6 PagesSociety Society has conformed our minds to view gender based on one’s role in society. This labels the person as a man or a woman and then classifies them based on the â€Å"roles† that society has assigned for each. Gender inequality is caused by the unequal perceptions or even the way someone is treated, based on them being a man or woman. It tends to be the result of what is seen as socially constructed differences of the typical gender roles. This is a social problem I find compelling due to the impactRead MoreGender Discrimination And The Workplace1356 Words   |  6 Pages2.1 Introduction For many decades now it has been said that there has been inequality in the workplace, it has been a major issue in the workplace in terms of women not being allowed to have certain jobs as well as in terms of women not being promoted within the workplace which all contributes to women being paid less than men. According to Ryan and Branscombe (2013), gender discrimination has been defined as the differential treatment members of one group receive compared to another by many socialRead MoreDefinition of Work and Equality898 Words   |  4 Pagesmasked by unfairness, discrimination, and greed. Equality in relation to work is an undertaking for equal compensation, equal opportunity, and equal treatment in order to pursue a more fair and balanced work place. The systematic definition of equality is described as the quality or state of being equal (Merriam Webster). The fight for equality first started during the 1960s when the Civil Rights Movement was introduced with a goal to end discrimination and racial segregation. The next immense movementRead MoreDifferences Between Men And Women1420 Words   |  6 Pagesdifferences between men and women were socially defined and distorted through a lens of sexism in which men assumed superiority over women and maintained it through domination. As the goal of equality between men and women now grows closer we are also losing our awareness of important differences. In some circles of society, politically correct thinking is obliterating important discussion as well as our awareness of the similarities and differences between men and women. The vision of equality betweenRead MoreImagine A Student Named Billy Is Applying For A Scholarship.1001 Words   |  5 Pagesbut Billy didn’t. Billy wo nders why Juan got it but he didn’t. The answer is affirmative action. Affirmative action is an action or policy favoring those who tend to suffer from discrimination, and it is an outdated program that is creating unequal opportunities for non-diverse people. The history of affirmative action goes back farther than one might think. Affirmative action is not a new concept. It has been around since the 1961 when President John F. Kennedy signed an executive order that toldRead MoreThe Work Force, By Sheryl Sandberg Essay1466 Words   |  6 Pagesreality for most women, but some women have broken through these boundaries and excelled in the high ranked position in the work force. One woman in particular is Sheryl Sandberg. She the current CEO of Facebook and a mother to a little boy and girl. With a higher view on this, Sandberg recognizes the issues of the wage gap, gendered division of labor, social comparable worth, and second shift in her book, Lean In: Women, Work, and the Will to Lead, and her TedTalk and advises women to advocate forRead MoreThe Confusion Of Today s Culture1246 Words   |  5 Pagesframework of Jewish marriage relies on the traditions of the subordination of women in marriage being engrained. The inherent inequities in Jewish marriage permit in which women are acquired by men and a men take possession of exclusive access to a women, which is unilateral and non-reciproal. â€Å"Traditional Jewish marriage is based on the man acquiring the woman, which has symbolic and actual ramifications.†(Landau 3). Within this, women are simply property to men and they are expected to obey their husbandsRead MoreEffects Of Stereotyping In The Workplace792 Words   |  4 Pagesgroups based on preconceived notions about what is generally accepted as true about that person or group rooted in their background (DuBrin, 2009). Stereotyping can encompass ethnicity, religion, culture, race, age, or gender. Stereotyping within the workplace often leads to discriminatory practices perpetuating common negative effects. Based off of these preconceived notions about people sometimes is propagated by employees within an organization usually where the culture promotes or open displays instances

The Internet Parent Generation Essay - 1048 Words

In â€Å"What’s the Matter with Kids Today?† article, the author points out how a research organization found the young generation to be ignorant in history and literature. Teenagers like to spend more time in front of the computer chatting with friends than reading a book. Although she admits, that the popularity of social networking has generated new and creative writers within our teens. The author further suggests that the older generation should not consider the Internet as a â€Å"villain† but a medium that can create award-winning writers someday. New technologies can be highly influential to the young generation today, but we, the older generation, can be responsible adults and guide these kids so that they will make use of these†¦show more content†¦It was alarming to know that there are people who consider our kids today to be ignorant of history and literature. They no longer read or write the way we expect them to. The truth is, our younger generation is still reading and writing, but in different manner than what older generation is used to. They read and write over the Internet, and this is what some of us cannot comprehend up to now, that the times have changed. If we are truly concerned about what the survey showed, why don’t we use the Internet as a tool for learning since this is what draws their attention. Educators need to encourage and require students to use the Internet as resources for academic information. On the other hand, according to reports, teachers from around the country are starting t o discover the value of Internet. â€Å"Teachers are beginning to use blogs for knowledge- sharing in school, uses mailing lists to communicate expectations about homework with students and parents. They also discovered that students are taking their assignments more seriously and write better if they are producing work that will reach a larger public rather than simply sit on the teachers’ desk† (Clemmitt). Educators are using the Internet to draw the students’ interest, the same way social networking does for them. Older generation may not be that â€Å"knowledgeable† in terms of these technologies, but we are getting there. It is not that â€Å"we are afraid† like whatShow MoreRelatedCharacteristics Of The Chinese Post 90s Generation From Elder Generations735 Words   |  3 PagesThe paper will focus on the shift in characteristics of the Chinese post-90s generation from elder generations, particularly the characteristics embedded in the working place. Unlike the West, where generational cohorts are broader, China’s rapid development means each generation exhibits its own distinct characteristics. Unlike previous generations, the post-90s generation has enjoyed fruits of rising Chinese economy, as a result of the reform and opening up of Chinese economy, proliferation ofRead MoreThe Generation Of Our Society1170 Words   |  5 PagesEvery generation thinks the next generation has it easier than they did and worse than they are. The â€Å"Millennials† (Generation Y) are no different. As a member of Generation X, I see the next generation as intelligent, well educated, and for the most part well informed; but I also see them as entitled, lacking focus, and emotionally soft. Like it or not, this generation is here to stay, and everyone will have to adjust and learn to interact with them to be successful. There are numerous causesRead MoreThe New Greatest Generation By Joel Steins985 Words   |  4 PagesIn Joel Ste ins article The New Greatest Generation he gives his opinion on the millennial generation. The ones that are born between the years of 1980s and 2000s are considered millennials. Stein believes that the millennial generation is lazy. An example of Stein believing millennials are lazy would be when he mentions how we would rather be an assistant than an actual CEO of a company. I believe that statement has something to do with millennials being lazy because we would rather take the easyRead MoreTechnology And Technology Essay1358 Words   |  6 Pagesbecome the greatest generation. The earlier people take advantage of technology the sooner they can utilize it to create and learn new topics that have never been breached before. The use of technology helps children with socialization, helps with the forming of their identity, as well as it improves learning. In the past the ideas surrounding technology and children were not as positive. People were concerned that children were too impressionable and the lures of the internet could be dangerousRead MoreTechnology And Its Effect On Society1386 Words   |  6 Pagestechnology sector has changed and developed many products, and many of these products are being produce are having a dire effect on today’s population especially the younger generation and the separation being created from the older generation. Technology has the potential to expand the ways in which we think about and do things. The internet is undoubtedly one of the greatest creations that mankind will probably lay there eyes upon, and yet it still holds the ability to disconnect us from the outside worldRead MoreTake Yourself Back To A Time When There Was No Iphone,1525 Words   |  7 PagesTake yourself back to a time when there was no iPhone, no Mac computers, no internet in general, and look at the way people lived their daily lives. Looking back in history, children went to school either by walking in their white converse shoes, riding their bike with the basket on the front, or riding the dreadful yellow public school bus, while their parents, usually the father, went to work in the local factory or local businesses. Still, one thing that hasn’t changed from the past to today isRead MoreThe Digital Age Is Detrimental On Our Youth Essay1653 Words   |  7 Pagesof adolescents and teenagers to the exclusion o f real social relationships. Parents often do not intervene and are grateful that their children are being entertained and supposedly not getting into to trouble by engaging with their electronic devices. Research conducted on the internet by adolescents is often haphazard and sloppy. Digital technology which has many positive uses is being misused by the younger generation both academically and socially. The misuse and overuse of technology is causingRead MoreGeneration Y or the Millenials740 Words   |  3 PagesGeneration Y or the Millennials are the terms used to refer to the individuals who were born between early 1980s to early 2000s. The term Generation Y was coined from the fact that the generation preceding the Millennials was known as Generation X. This group comprises the largest number of people entering the workforce in the contemporary world. This generation has some of the characteristics that were not exhibited by most previous generations that include being soft, f amily centered, achievementRead MoreBullying Is Becoming An Increasing Problem Among Teens943 Words   |  4 Pages Bullying is becoming an increasing problem among teens, parents, and society overall. Bullying has always been around and it is an issue many individuals fight to end every day. It has become one of the leading causes of depression among teens and, it is also a leading cause of suicide between young adults. Adults are to be accused for bullying and cyberbullying among children and teenagers. Parents or guardians should get involved in the subject in order to educate their children. WhetherRead MoreAnalysis of Article The Go-Nowhere Generation866 Words   |  4 PagesIn the article â€Å"The Go-Nowhere Generation,† the Buchholzes argue that the present generation of youths has taken a turn for the worse, losing the sense of spirit that were once synonymous with people of their age and settling for meager jobs in their hometowns instead. The target audience of â€Å"The Go-Nowhere Generation† is educated older adults and parents, who are most likely to share the auth ors’ views. The authors implement a series of comparisons, which include statistics and descriptions, between

Countries Journal of Hospitality Management - MyAssignmenthelp.com

Question: Discuss about the Countries Journal of Hospitality Management. Answer: Push Marketing Issues in Tourism Industry Tourism industry is continuously influenced by the implementation of the latest technology which results in changing its operations. Internet and online based services have transformed the method of marketing for tourism companies. Most of the tourist agencies use push marketing to advertise their services and offers to the customers. Push marketing is defined as an advertising approach which is implemented by corporations to advertise their product to potential customers even when they do not have any desire or interest to purchase the product or services. The example of push marketing includes showing up uninvited at home for selling products, short commercials before YouTube videos, newspaper advertisements, online floating banner advertisements, and unsolicited telephone calls (Ryan, 2013). The issues with these marketing styles are that customers are not interested in such advertisements. Instead of attracting, these advertisements annoy the customers which decrease companys sal es. Billboards, newspaper advertisements, posters, pamphlets, television commercials, and telephone calls are some of the techniques use by travel agencies to target their potential customers. Due to the popularity of the internet and online-based services, the number of online travel agencies has grown substantially, and these companies use online platforms such as social media sites, YouTube, and other websites to display their advertisements. Another issue with push marketing is that companies are in charge of the advertisements rather than customers. The advertisements of travel agencies might come to strong on customers which frustrate them (Goodall and Ashworth, 2013). The expenses of push marketing are also considerably high than compared to other marketing methods because travel agencies have to display their advertisements on various sources such as billboards, websites, television, pamphlets, social media sites and others. The corporations also face the difficulty of irregular traffic because there are a larger number of organisations which use push marketing for attracting customers and it is difficult for a firm to stand out from the crowd (Jaafar et al., 2011). Analysis of Push Marketing Issues Satisfied customers are the key to business success, and they assist in sustaining travel agencies future growth. It is necessary that travel companies satisfy their customers demands and requirements, so they select them again during their travel requirements. In the 21st century, people did not prefer push marketing because it frustrates and annoys them (Veerasoontorn and Beise-Zee, 2010). The population of pull marketing has grown substantially due to the popularity of internet services. Pull marketing takes an opposite approach than push marketing; the goal is to attract customers towards the company instead of pushing advertisements over them. Most of the modern corporations use pull marketing approach because it increases their reputation and maintains a positive brand image (Mohammad and Som, 2010). Organisations use pull marketing by recognising their target audience, making information available to them and providing them incentives which attract them to select their service s. The growing popularity of social media sites has increased the role of pull marketing, and customers prefer the travel agencies which uses this method. The issues in push marketing are detrimental for travel corporations future development because it reduces sales and creates a bad brand reputation of the enterprise (Kassean and Gassita, 2013). The firms which use push marketing find it difficult to attract a large number of customers and making them loyal towards the company. Push marketing can also frustrate customers and disrupt their vacation which is detrimental to corporations growth because it annoys customers, and they started avoiding companys services. The travel agencies also require maintaining large and complex amount of data in push marketing strategy which increases their expenses and reduce profits. The competition in the tourism industry is fierce, and corporations implement strategic policies to maintain customers loyalty (Pesonen et al., 2011). Therefore, the trave l agencies are require to strategically implement policies to address the issues relating to push marketing in order to sustain their future development. Recommendations Following recommendations can be implemented by the traveling agencies to address the issues relating to push marketing strategy that can assist in the sustainable development of the enterprises and the industry. Focus towards Pull Marketing Strategy Internet and social media sites have connected people throughout the world with each other and corporations use these platforms to engage with their customers. People did not prefer push marketing methods because they feel annoyed and frustrated by the constant advertisements. Instead of using push marketing, travel agencies should focus on implementing pull marketing strategy in order to increase their sales and create a loyal customers base. According to a study conducted by GE Capital Retail Bank, more than 81 percent of the customers look for products online before deciding on buying them (Charbonneau, 2013). As per the 2015 study of Expedia Media Solutions, the number of sites leisure travels visit before selecting their travel package has dropped 88 percent due to various factors (Hotel Marketing, 2017). Now, the sites are consolidated which means single travel site provides multiple traveling facilities; the services of travel sites have also improved, and Googles services have become smarter, and they provide recommendations based on customers preferences. These studies prove that customers prefer to check offers before buying a traveling plan; therefore, travel agencies should focus on pull marketing instead of push marketing. Customer engagement With the populations of social media sites, the role of customer engagement has grown between modern corporations, and they use it to sustain their future development. Many corporations use social media sites to engage with their customers which assist them in resolving their quarries, collect feedback, and improve their brand image. Starbucks is a good example; the corporation uses social media sites to engage with their customers that increase their brand image and create a loyal customer base which sustains their future development. Starbucks post advertisements through social media accounts which automatically target interested customers who follow the company and it reduces marketing expenses (Chua and Banerjee, 2013). Similarly, travel agencies should establish a dedicated customer engagement program on social media sites in which employees interact with customers to resolve their quarries and collect their feedbacks. The data collected through customer engagement can assist travel agencies in creating new offers for their customers based on their requirements which increase companys sales. The corporations can also create a loyal customer base by engaging with their customers and listening to their quarries and instantly solving them. This strategy can assist travel agencies in marketing their products through word-to-mouth advertisement and by posting their new offers through social media sites (Cabiddu, De Carlo and Piccoli, 2014). Customer engagement program also improve companys online rating; any customer looking for a travel agency online will prefer to choose a highly rated company which increases firms sales. Increasing Online Presence Travel agencies should invest heavily in positively improving their online presence since it assists them in addressing the issues relating to push marketing. Instead of advertising to random people, travel agencies should target their specific customers who are genuinely interested in their products. The company can use social media sites and Google analytics to find their loyal customer bases and use push marketing strategy to target them. The advertisement should be based on customers requirements, and the firm should use click baits, discounts, incentives or attractive offers to attract customers (Smith, Costello and Muenchen, 2010). Travel agencies should increase their push marketing budget and use Googles services to show their advertisements when people search for travel-related keywords. By implementing these policies, travel agencies can address the issues of push marketing and use it to sustain their future growth. References Cabiddu, F., De Carlo, M. and Piccoli, G. (2014) Social media affordances: Enabling customer engagement.Annals of Tourism Research,48, pp.175-192. Charbonneau, K. (2013) 81% of shoppers research online before buying. [Online] Thornley Fallis. Available at https://thornleyfallis.com/81-of-shoppers-research-online-before-buying/ [Accessed 13th January 2018]. Chua, A.Y. and Banerjee, S. (2013) Customer knowledge management via social media: the case of Starbucks.Journal of Knowledge Management,17(2), pp.237-249. Goodall, B. and Ashworth, G. eds. (2013)Marketing in the Tourism Industry (RLE Tourism): The Promotion of Destination Regions. Routledge. Hotel Marketing. (2017) Number of sites leisure travellers visit before booking drops by 88%. [Online] Hotel Marketing. Available at https://hotelmarketing.com/index.php/content/article/number_of_sites_leisure_travelers_visit_before_booking_drops_by_88 [Accessed 13th January 2018]. Jaafar, M., Abdul-Aziz, A.R., Maideen, S.A. and Mohd, S.Z. (2011) Entrepreneurship in the tourism industry: Issues in developing countries.International Journal of Hospitality Management,30(4), pp.827-835. Kassean, H. and Gassita, R. (2013) Exploring tourists push and pull motivations to visit Mauritius as a tourist destination.African Journal of Hospitality, Tourism and Leisure,2(3), pp.1-13. Mohammad, B. and Som, A. (2010) An analysis of push and pull travel motivations of foreign tourists to Jordan.International Journal of Business and Management,5(12), p.41. Pesonen, J., Komppula, R., Kronenberg, C. and Peters, M. (2011) Understanding the relationship between push and pull motivations in rural tourism.Tourism Review,66(3), pp.32-49. Ryan, C. (2013) Pull Marketing vs. Push Marketing The Shifting Battleground. [Online] Fusion Marketing Partners. Available at https://greatb2bmarketing.com/pull-marketing/pull-marketing-vs-push-marketing-the-shifting-battleground/ [Accessed 13th January 2018]. Smith, S., Costello, C. and Muenchen, R.A. (2010) Influence of push and pull motivations on satisfaction and behavioral intentions within a culinary tourism event.Journal of Quality Assurance in Hospitality Tourism,11(1), pp.17-35. Veerasoontorn, R. and Beise-Zee, R. (2010) International hospital outshopping: a staged model of push and pull factors.International Journal of Pharmaceutical and Healthcare Marketing,4(3), pp.247-264.